I am a creative professional with over thirty years of experience developing physical products, branding, and retail packaging.
I teach master's and undergraduate classes in design methodology at the college and university levels in the DFW area.
I am a versatile creative who sees opportunities within challenges. I have a proven track record of understanding some of the world's leading lifestyle brands and successfully translating their DNA into other categories, reaching new audiences with an authentic message through print, packaging, product, and experience design.
Specialties: I have global design experience. I am very experienced with how things we design become things that they sell and what should be the consumer's experience. I am also very experienced in managing cross-disciplined teams, multiple accounts, and separate deliverables. These include identity, point of sale retail, product design, packaging, experience design, concept art, illustration, manufacturing, and an expert-level understanding of Adobe CC design products.
